New Jersey’s sports betting market has enjoyed its strongest month since launch, with amounts wagered more than doubling year-on-year and revenue climbing to a record $37.9m (£29.8m/€34.3m) in September.
Total handle for September leapt 142.2% from September 2018 to $445.6m, suggesting the vertical benefitted significantly from the start of the National Football League season on September 5. The majority was staked online, with the channel accounting for $374.2m, or 84.0%, of the market total, compared to $71.3m from retail.
For the year to date players have wagered $2.97bn, of which $2.44bn (82.1%) was spent online, according to the latest figures from the state Division of Gaming Enforcement.
In terms of revenue by licensee, Meadowlands and its sub-licensees FanDuel and PointsBet led the way in September. The racetrack accounted for $16.9m of the market total, a 134.2% year-on-year increase.