Metric rolls out new managed horse racing service
Metric Gaming is to build on the success of its managed, end-to-end golf service by launching a new horse racing offering.
The racing service will follow the same line as the golf offering, with Metric to work with major data rights owners and suppliers to provide in-depth coverage of meetings.
The horse racing product will also offer various content and trading and risk management, with support from Metric’s trading and risk teams in the UK.
Jim Supple, chief operating officer at Metric, said: “Metric Gaming is a B2B supplier that prides itself on thinking like a B2C operator; this philosophy enables us to be more effective partners and subsequently drives our product development.
‘”Our golf product led the field in 2017, offering more market types across more events than any other operator whilst delivering a very healthy margin for our customers.
“Now we seek to bring our partners the same results for their racing offering.”
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