Marketing & affiliates

Your bespoke Marketing & affilliates Picks To Read

Gamesys suspends TV, radio ads amid Covid-19 lockdown

The recently formed Gamesys Group has suspended all non-targeted customer marketing, including television and radio advertising, to protect customers and minors under lockdown as a result of novel coronavirus (Covid-19).

By Daniel O'Boyle

23 Apr 2020 – News

Casino & games

Optimove iGaming Pulse – March 2020

07 Apr 2020 – Data

Marketing & affiliates

Rightlander rolls out new bonus monitoring tool in Spain

07 Apr 2020 – News

Legal & compliance

APPG dismisses BGC Covid-19 commitments as “weak”

03 Apr 2020 – News

Casino & games

GC working groups agree to ban under-25s from VIP schemes

01 Apr 2020 – News

Legal & compliance

Spain restricts igaming advertising amid Covid-19 pandemic

01 Apr 2020 – News

Finance

XLMedia swings to loss over impairment costs in 2019

22 Apr 2020 – News

Casino & games

Sports betting in the time of Covid-19

21 Apr 2020 – Analysis

Sports betting Promoted

Acquiring the perfect partner

13 Jul 2022

Legal & compliance

EGBA disputes claims of European online casino boom

16 Apr 2020 – News

Marketing & affiliates

Catena puts RAiG membership on hold

15 Apr 2020 – News

Legal & compliance

ASA bans “unverifiable” TVBet ads

15 Apr 2020 – News

Affiliates Promoted

How small businesses can get established in the world’s biggest igaming market

22 Apr 2022

Legal & compliance

Lithuanian operators stop advertising in lockdown

14 Apr 2020 – News

Legal & compliance

GC working group PPC restrictions divide affiliate sector

09 Apr 2020 – News

Legal & compliance

ASA calls for public help in flagging rogue gambling ads

09 Apr 2020 – News

In-depth

Online casino

Why online casinos should scrap wagering requirements for bonuses

Martyn Hannah, co-founder of online casino comparison site Comparasino, says wagering requirements can encourage players to gamble beyond their means and online casinos should not impose them.

11 Oct 2024 – In-depth

Crypto gambling

Waterhouse VC: Crypto wagering

18 Jun 2024 – In-depth

Marketing & affiliates

Media deals with affiliates not looking so good after Google Search revamp

03 Jun 2024 – News

Sponsorship

In Super Group, Neal Menashe builds a global brand from scratch

11 Apr 2024 – Interviews

Marketing

Normalisation is not a dirty word

22 Mar 2024 – Opinion

Full year results

Catena’s “disappointing” FY2023 results: Can it bounce back?

13 Feb 2024 – In-depth

Sports betting regulation

Road to ICE 2024: Sports betting advertising coming under fire

10 Jan 2024 – Analysis

Data

Casino & games

Affiliate Monitor: February 2022

With sports betting in New York exploding out of the blocks, the vast sums being spent by the major affiliates to maintain and grow their stateside positions suddenly begin to make a great deal of sense.

By iGB Editorial Team

23 Feb 2022 – Data

Marketing & affiliates

Affiliate Monitor: October 2021

18 Oct 2021 – In-depth

Marketing & affiliates

Market Monitor: omnichannel comes of age

05 Oct 2021 – In-depth

Marketing & affiliates

Affiliate Monitor: July 2021

15 Jul 2021 – In-depth

Videos

Marketing & affiliates Promoted

The all-in-one affiliate solution: PartnerMatrix

Vahe Khalatyan, chief executive officer, and Lewis Civin, chief product officer, discuss the rebrand of affiliate analytics tool DeepCI to PartnerMatrix Intelligence and its exciting merge with PartnerMatrix. Known as igaming’s affiliate management powerhouse, this all-in-one solution helps affiliates to track, analyse and manage their data and programmes all in one place.

22 Jul 2024 – Videos