Marketing & affiliates

Your bespoke Marketing & affilliates Picks To Read

Ladbrokes Coral names BBH London as new creative agency

GVC Holdings-owned Ladbrokes Coral has appointed Bartle Bogle Hegarty (BBH) London as its new creative agency for the UK and Ireland. BBH also currently works with GVC’s bwin brand.

By iGB Editorial Team

04 Oct 2019 – News

Marketing & affiliates

Swansea shifts approach to gambling sponsorship

24 Sep 2019 – News

Casino & games

Saarland media watchdog slams S-H licensees over advertising

24 Sep 2019 – News

Legal & compliance

ACMA raps SEN+ for breach of gambling advertising rules

24 Sep 2019 – News

Casino & games

888Casino extends New York Jets partnership

24 Sep 2019 – News

Finance

Regulatory trends push revenue and profit down at XLMedia

24 Sep 2019 – News

Casino & games

Swedish consumer ombudsman to file lawsuit against Aspire

02 Oct 2019 – News

Marketing & affiliates

“Misogynistic and offensive” Sportsbet ad sanctioned

01 Oct 2019 – News

Sports betting Promoted

Acquiring the perfect partner

13 Jul 2022

Marketing & affiliates

Management reshuffle at Raketech as new CFO appointed

01 Oct 2019 – News

Casino & games

IGRG reveals plans for Responsible Gambling Week 2019

30 Sep 2019 – News

Casino & games

Paddy Power launches new ad campaign featuring Jose Mourinho

27 Sep 2019 – News

Affiliates Promoted

How small businesses can get established in the world’s biggest igaming market

22 Apr 2022

DFS

DraftKings becomes NFL’s first daily fantasy sports partner

26 Sep 2019 – News

Casino & games

Belgium launches industry consultation on ad restrictions

25 Sep 2019 – News

Legal & compliance

32Red warned over ads after Jack and the Beanstalk error

25 Sep 2019 – News

In-depth

Online casino

Why online casinos should scrap wagering requirements for bonuses

Martyn Hannah, co-founder of online casino comparison site Comparasino, says wagering requirements can encourage players to gamble beyond their means and online casinos should not impose them.

11 Oct 2024 – In-depth

Crypto gambling

Waterhouse VC: Crypto wagering

18 Jun 2024 – In-depth

Marketing & affiliates

Media deals with affiliates not looking so good after Google Search revamp

03 Jun 2024 – News

Sponsorship

In Super Group, Neal Menashe builds a global brand from scratch

11 Apr 2024 – Interviews

Marketing

Normalisation is not a dirty word

22 Mar 2024 – Opinion

Full year results

Catena’s “disappointing” FY2023 results: Can it bounce back?

13 Feb 2024 – In-depth

Sports betting regulation

Road to ICE 2024: Sports betting advertising coming under fire

10 Jan 2024 – Analysis

Data

Casino & games

Affiliate Monitor: February 2022

With sports betting in New York exploding out of the blocks, the vast sums being spent by the major affiliates to maintain and grow their stateside positions suddenly begin to make a great deal of sense.

By iGB Editorial Team

23 Feb 2022 – Data

Marketing & affiliates

Affiliate Monitor: October 2021

18 Oct 2021 – In-depth

Marketing & affiliates

Market Monitor: omnichannel comes of age

05 Oct 2021 – In-depth

Marketing & affiliates

Affiliate Monitor: July 2021

15 Jul 2021 – In-depth

Videos

Marketing & affiliates Promoted

The all-in-one affiliate solution: PartnerMatrix

Vahe Khalatyan, chief executive officer, and Lewis Civin, chief product officer, discuss the rebrand of affiliate analytics tool DeepCI to PartnerMatrix Intelligence and its exciting merge with PartnerMatrix. Known as igaming’s affiliate management powerhouse, this all-in-one solution helps affiliates to track, analyse and manage their data and programmes all in one place.

22 Jul 2024 – Videos