Marketing & affiliates

Your bespoke Marketing & affilliates Picks To Read

OLG’s Proline becomes NFL’s first Canadian sportsbook partner

Proline, the sports betting brand of the Ontario Lottery and Gaming Corporation (OLG), has become the first sportsbook partner of the National Football League (NFL) in Canada.

By Robert Fletcher

09 Feb 2022 – News

People moves

Sportingtech brings in Bonner as new marketing chief

03 Feb 2022 – News

Marketing & affiliates

Stake.com signs football icon Agüero as brand ambassador

02 Feb 2022 – News

M&A

Gambling.com Group expands footprint with €60m BonusFinder acquisition

01 Feb 2022 – News

Marketing & affiliates

Sports division set to drive XLMedia growth in FY21 results

01 Feb 2022 – News

Legal

Lithuanian Supreme Court rejects offshore operator’s appeal for warning

28 Jan 2022 – News

Marketing & affiliates

RSI expands Louisiana presence with New Orleans Pelicans deal

09 Feb 2022 – News

Online sports betting

South Dakota mobile sports betting bill passes Senate

08 Feb 2022 – News

Sports betting Promoted

Acquiring the perfect partner

13 Jul 2022

Full year results

US set to drive growth for Gambling.com Group in FY21

08 Feb 2022 – News

Legal & compliance

Gambling Commission warns operators over unauthorised ads

07 Feb 2022 – News

Sports betting

Caesars sportsbook makes Super Bowl debut with star-laden ad

04 Feb 2022 – News

Affiliates Promoted

How small businesses can get established in the world’s biggest igaming market

22 Apr 2022

Sponsorship

Unibet extends support of French grassroots football

04 Feb 2022 – News

Sponsorship

Bet365 expands UFC partnership with new show

04 Feb 2022 – News

Marketing & affiliates

PointsBet secures partnership with Alpine Canada

03 Feb 2022 – News

In-depth

Online casino

Why online casinos should scrap wagering requirements for bonuses

Martyn Hannah, co-founder of online casino comparison site Comparasino, says wagering requirements can encourage players to gamble beyond their means and online casinos should not impose them.

11 Oct 2024 – In-depth

Crypto gambling

Waterhouse VC: Crypto wagering

18 Jun 2024 – In-depth

Marketing & affiliates

Media deals with affiliates not looking so good after Google Search revamp

03 Jun 2024 – News

Sponsorship

In Super Group, Neal Menashe builds a global brand from scratch

11 Apr 2024 – Interviews

Marketing

Normalisation is not a dirty word

22 Mar 2024 – Opinion

Full year results

Catena’s “disappointing” FY2023 results: Can it bounce back?

13 Feb 2024 – In-depth

Sports betting regulation

Road to ICE 2024: Sports betting advertising coming under fire

10 Jan 2024 – Analysis

Data

Casino & games

Affiliate Monitor: February 2022

With sports betting in New York exploding out of the blocks, the vast sums being spent by the major affiliates to maintain and grow their stateside positions suddenly begin to make a great deal of sense.

By iGB Editorial Team

23 Feb 2022 – Data

Marketing & affiliates

Affiliate Monitor: October 2021

18 Oct 2021 – In-depth

Marketing & affiliates

Market Monitor: omnichannel comes of age

05 Oct 2021 – In-depth

Marketing & affiliates

Affiliate Monitor: July 2021

15 Jul 2021 – In-depth

Videos

Marketing & affiliates Promoted

The all-in-one affiliate solution: PartnerMatrix

Vahe Khalatyan, chief executive officer, and Lewis Civin, chief product officer, discuss the rebrand of affiliate analytics tool DeepCI to PartnerMatrix Intelligence and its exciting merge with PartnerMatrix. Known as igaming’s affiliate management powerhouse, this all-in-one solution helps affiliates to track, analyse and manage their data and programmes all in one place.

22 Jul 2024 – Videos