Marketing & affiliates

Your bespoke Marketing & affilliates Picks To Read

Sportradar pens strategic deal with PrizeLogic

Sports data and content provider Sportradar has agreed a strategic partnership with engagement specialist PrizeLogic, whereby the two parties will supply brands with a turnkey solution to better activate sport sponsorships and engage consumers.

By iGB Editorial Team

10 Dec 2019 – News

Marketing & affiliates

Fox Bet named official partner of Philadelphia 76ers

26 Nov 2019 – News

Legal & compliance

Swedish court rules against Ninja Casino pop-up ads

25 Nov 2019 – News

Marketing & affiliates

Kindred’s Unibet scores betting partnership with NBA

25 Nov 2019 – News

Casino & games

Swedish re-regulation continues to hit Raketech profit in Q3

21 Nov 2019 – News

Finance

Gambling.com slips to loss despite revenue increase in Q3

20 Nov 2019 – News

Finance

Better Collective to bolster M&A war chest with share sale

04 Dec 2019 – News

Casino & games

Optimove iGaming Pulse – November 2019

04 Dec 2019 – Data

Sports betting Promoted

Acquiring the perfect partner

13 Jul 2022

Casino & games

Harrah’s Philadelphia scores marketing deal with NFL’s Eagles

03 Dec 2019 – News

Legal & compliance

UK advertising bodies to consult on children in lottery ads

29 Nov 2019 – News

Marketing & affiliates

Marathonbet scores Russia-facing deal with Real Madrid

28 Nov 2019 – News

Affiliates Promoted

How small businesses can get established in the world’s biggest igaming market

22 Apr 2022

Legal & compliance

New Jersey warns media outlets against promoting unlicensed sites

27 Nov 2019 – News

Legal & compliance

Operators hit with Swedish injunctions for self-excluded ads

27 Nov 2019 – News

Legal & compliance

ASAI raps Paddy Power for “offensive, anti-English” ad

26 Nov 2019 – News

In-depth

Online casino

Why online casinos should scrap wagering requirements for bonuses

Martyn Hannah, co-founder of online casino comparison site Comparasino, says wagering requirements can encourage players to gamble beyond their means and online casinos should not impose them.

11 Oct 2024 – In-depth

Crypto gambling

Waterhouse VC: Crypto wagering

18 Jun 2024 – In-depth

Marketing & affiliates

Media deals with affiliates not looking so good after Google Search revamp

03 Jun 2024 – News

Sponsorship

In Super Group, Neal Menashe builds a global brand from scratch

11 Apr 2024 – Interviews

Marketing

Normalisation is not a dirty word

22 Mar 2024 – Opinion

Full year results

Catena’s “disappointing” FY2023 results: Can it bounce back?

13 Feb 2024 – In-depth

Sports betting regulation

Road to ICE 2024: Sports betting advertising coming under fire

10 Jan 2024 – Analysis

Data

Casino & games

Affiliate Monitor: February 2022

With sports betting in New York exploding out of the blocks, the vast sums being spent by the major affiliates to maintain and grow their stateside positions suddenly begin to make a great deal of sense.

By iGB Editorial Team

23 Feb 2022 – Data

Marketing & affiliates

Affiliate Monitor: October 2021

18 Oct 2021 – In-depth

Marketing & affiliates

Market Monitor: omnichannel comes of age

05 Oct 2021 – In-depth

Marketing & affiliates

Affiliate Monitor: July 2021

15 Jul 2021 – In-depth

Videos

Marketing & affiliates Promoted

The all-in-one affiliate solution: PartnerMatrix

Vahe Khalatyan, chief executive officer, and Lewis Civin, chief product officer, discuss the rebrand of affiliate analytics tool DeepCI to PartnerMatrix Intelligence and its exciting merge with PartnerMatrix. Known as igaming’s affiliate management powerhouse, this all-in-one solution helps affiliates to track, analyse and manage their data and programmes all in one place.

22 Jul 2024 – Videos