Marketing & affiliates

Your bespoke Marketing & affilliates Picks To Read

EFL fans back gambling sponsorship in football

Gambling sponsorship is acceptable in football if it is accompanied by safeguards to protect younger people and problem gamblers, according to a new survey of fans of English Football League clubs.

By iGB Editorial Team

12 Jul 2019 – News

Casino & games

GiG secures Romanian affiliate marketing licence

03 Jul 2019 – News

Casino & games

Optimove iGaming Pulse – June 2019

03 Jul 2019 – Data

Casino & games

Marketing’s big evolution: Part 2

03 Jul 2019 – Analysis

Casino & games

Marketing’s big evolution: Part 1

02 Jul 2019 – Analysis

Marketing & affiliates

Svenska Spel partners Swedish Olympic Committee

01 Jul 2019 – News

Marketing & affiliates

1xBet expands football sponsorship portfolio with Liverpool

10 Jul 2019 – News

Marketing & affiliates

STS extends sponsorship deal with KS Cracovia

10 Jul 2019 – News

Sports betting Promoted

ASA reverses ruling on Sky Bet’s Request a Bet ad

10 Jul 2019 – News

Casino & games

Technology the solution to underage gambling exposure

09 Jul 2019 – News

Marketing & affiliates

The value of trust

08 Jul 2019 – Analysis

Affiliates Promoted

How small businesses can get established in the world’s biggest igaming market

22 Apr 2022

Marketing & affiliates

Norwegian Chess Federation rejects Kindred deal

08 Jul 2019 – News

Marketing & affiliates

1xBet nets global partnership with LaLiga’s Barcelona

04 Jul 2019 – News

Legal & compliance

Tabcorp penalised over illegal gambling promotion in NSW

04 Jul 2019 – News

In-depth

Online casino

Why online casinos should scrap wagering requirements for bonuses

Martyn Hannah, co-founder of online casino comparison site Comparasino, says wagering requirements can encourage players to gamble beyond their means and online casinos should not impose them.

11 Oct 2024 – In-depth

Crypto gambling

Waterhouse VC: Crypto wagering

18 Jun 2024 – In-depth

Marketing & affiliates

Media deals with affiliates not looking so good after Google Search revamp

03 Jun 2024 – News

Sponsorship

In Super Group, Neal Menashe builds a global brand from scratch

11 Apr 2024 – Interviews

Marketing

Normalisation is not a dirty word

22 Mar 2024 – Opinion

Full year results

Catena’s “disappointing” FY2023 results: Can it bounce back?

13 Feb 2024 – In-depth

Sports betting regulation

Road to ICE 2024: Sports betting advertising coming under fire

10 Jan 2024 – Analysis

Data

Casino & games

Affiliate Monitor: February 2022

With sports betting in New York exploding out of the blocks, the vast sums being spent by the major affiliates to maintain and grow their stateside positions suddenly begin to make a great deal of sense.

By iGB Editorial Team

23 Feb 2022 – Data

Marketing & affiliates

Affiliate Monitor: October 2021

18 Oct 2021 – In-depth

Marketing & affiliates

Market Monitor: omnichannel comes of age

05 Oct 2021 – In-depth

Marketing & affiliates

Affiliate Monitor: July 2021

15 Jul 2021 – In-depth

Videos

Marketing & affiliates Promoted

The all-in-one affiliate solution: PartnerMatrix

Vahe Khalatyan, chief executive officer, and Lewis Civin, chief product officer, discuss the rebrand of affiliate analytics tool DeepCI to PartnerMatrix Intelligence and its exciting merge with PartnerMatrix. Known as igaming’s affiliate management powerhouse, this all-in-one solution helps affiliates to track, analyse and manage their data and programmes all in one place.

22 Jul 2024 – Videos