Marketing & affiliates

Your bespoke Marketing & affilliates Picks To Read

CySEC issues affiliate new broker-affiliate guidelines

The Cyprus Securities and Exchange Commission has published a new circular aimed at making brokers increase the level of monitoring and supervision they exercise over their affiliates.

By iGB Editorial Team

27 Jun 2017 – News

Marketing & affiliates

Swansea City signs Letou as new shirt sponsor

20 Jun 2017 – News

Casino & games

Winamax renews sponsorship deal with Nantes

19 Jun 2017 – News

Marketing & affiliates

Planetwin365 scores partnership with Serbian FA

16 Jun 2017 – News

Marketing & affiliates

32Red renews sponsorship deal with Rangers

16 Jun 2017 – News

Marketing & affiliates

Sky Bet links up with Yorkshire County Cricket Club

15 Jun 2017 – News

Casino & games

Carrion takes top marketing role at PokerStars

27 Jun 2017 – News

Marketing & affiliates

Crystal Palace names ManBetX as main shirt sponsor

27 Jun 2017 – News

Sports betting Promoted

Acquiring the perfect partner

13 Jul 2022

Marketing & affiliates

Betting: are punters price sensitive?

26 Jun 2017 – Data

Marketing & affiliates

SportPesa drops Kenyan sports sponsorship after tax rise

26 Jun 2017 – News

Casino & games

KAX Media unveils new Gambling.com Group brand

23 Jun 2017 – News

Affiliates Promoted

How small businesses can get established in the world’s biggest igaming market

22 Apr 2022

Marketing & affiliates

M88 wagers on Bournemouth shirt sponsorship deal

22 Jun 2017 – News

Marketing & affiliates

English FA ends partnership with Ladbrokes

22 Jun 2017 – News

Marketing & affiliates

K8.com signs multi-year deal with Manchester City

21 Jun 2017 – News

In-depth

Sponsorship

What does the future hold for English football’s gambling sponsorships?

Shirt deals ending, a new football regulator and warnings to white labels have threatened to disrupt gambling sponsorships in English football.

01 May 2025 – Analysis

Strategy

How Rei do Pitaco is following the US DFS to sports betting model in Brazil

04 Apr 2025 – In-depth

Regulation

Croatia updating gambling laws to tackle black market, experts say

24 Mar 2025 – In-depth

Affiliates

Affiliates deserve a seat at the table

07 Feb 2025 – Opinion

iGB@ICE Sam Brown Rootz Zoe Ebling PlayAGS

Regulation

iGB@ICE: Sam Brown tells PlayAGS’ Zoe Ebling how Rootz fights against big rivals and stringent regulation

22 Jan 2025 – Videos

Sports betting

2025 predictions: Brazil to remain fluid, adopting novel betting types, sponsorships may be reviewed

10 Jan 2025 – In-depth

Online casino

Why online casinos should scrap wagering requirements for bonuses

11 Oct 2024 – In-depth

Data

Casino & games

Affiliate Monitor: February 2022

With sports betting in New York exploding out of the blocks, the vast sums being spent by the major affiliates to maintain and grow their stateside positions suddenly begin to make a great deal of sense.

By iGB Editorial Team

23 Feb 2022 – Data

Marketing & affiliates

Affiliate Monitor: October 2021

18 Oct 2021 – In-depth

Marketing & affiliates

Market Monitor: omnichannel comes of age

05 Oct 2021 – In-depth

Marketing & affiliates

Affiliate Monitor: July 2021

15 Jul 2021 – In-depth

Videos

CRM Promoted

Optimising 2025: Optimove’s chief executive officer on a year full of innovation

Optimove is moving into 2025 with momentum, says chief executive officer and founder Pini Yakuel. The 500-strong team is looking to cross more milestones this year with potential acquisitions ahead. Yakuel explains why he’s so excited about the coming year for the company. He reveals the key launches and product expansions for 2025 that will […]

28 Jan 2025 – Videos

Regulation