Marketing & affiliates

Your bespoke Marketing & affilliates Picks To Read

KSA chair warns of crackdown if operators fail to moderate advertising

René Jansen, chairman of Dutch regulator de Kansspelautoriteit (KSA), has ordered licensees to reduce their advertising, warning the industry that politicians already perceived there to be too much in the market.

By Daniel O'Boyle

06 Jan 2022 – News

Sports betting

Rush Street Interactive signs up TV star Brittney Payton as brand ambassador

15 Dec 2021 – News

M&A

Gambling.com Group agrees to acquire RotoWire for $27.5m

14 Dec 2021 – News

Marketing & affiliates

ACMA orders blocking of more offshore and affiliate sites

14 Dec 2021 – News

Affiliates

The Game Day launches casino review site

13 Dec 2021 – News

Sustainable Gambling

BGC teams up with tech giants to enhance advertising safeguards

13 Dec 2021 – News

Marketing & affiliates

SaharaBets partners NHL’s Coyotes for Arizona launch

06 Jan 2022 – News

M&A

Thimba Media eyes UK growth with Seven Star Digital acquisition

06 Jan 2022 – News

Sports betting Promoted

Acquiring the perfect partner

13 Jul 2022

Marketing regulation

888 escapes ASA sanction over YouTube poker ads

05 Jan 2022 – News

Compliance

KSA warns operator for advertising odds during football matches

04 Jan 2022 – News

Marketing & affiliates

BGC calls for sports betting sponsorship to promote safer gambling

04 Jan 2022 – News

Affiliates Promoted

How small businesses can get established in the world’s biggest igaming market

22 Apr 2022

M&A

Gambling.com Group completes $27.5m purchase of RotoWire

04 Jan 2022 – News

Marketing & affiliates

BetMGM extends partnership with golf’s PGA Tour

17 Dec 2021 – News

Marketing & affiliates

PlanetPay365 expands Serie A presence with ACF Fiorentina deal

17 Dec 2021 – News

In-depth

Online casino

Why online casinos should scrap wagering requirements for bonuses

Martyn Hannah, co-founder of online casino comparison site Comparasino, says wagering requirements can encourage players to gamble beyond their means and online casinos should not impose them.

11 Oct 2024 – In-depth

Crypto gambling

Waterhouse VC: Crypto wagering

18 Jun 2024 – In-depth

Marketing & affiliates

Media deals with affiliates not looking so good after Google Search revamp

03 Jun 2024 – News

Sponsorship

In Super Group, Neal Menashe builds a global brand from scratch

11 Apr 2024 – Interviews

Marketing

Normalisation is not a dirty word

22 Mar 2024 – Opinion

Full year results

Catena’s “disappointing” FY2023 results: Can it bounce back?

13 Feb 2024 – In-depth

Sports betting regulation

Road to ICE 2024: Sports betting advertising coming under fire

10 Jan 2024 – Analysis

Data

Casino & games

Affiliate Monitor: February 2022

With sports betting in New York exploding out of the blocks, the vast sums being spent by the major affiliates to maintain and grow their stateside positions suddenly begin to make a great deal of sense.

By iGB Editorial Team

23 Feb 2022 – Data

Marketing & affiliates

Affiliate Monitor: October 2021

18 Oct 2021 – In-depth

Marketing & affiliates

Market Monitor: omnichannel comes of age

05 Oct 2021 – In-depth

Marketing & affiliates

Affiliate Monitor: July 2021

15 Jul 2021 – In-depth

Videos

Marketing & affiliates Promoted

The all-in-one affiliate solution: PartnerMatrix

Vahe Khalatyan, chief executive officer, and Lewis Civin, chief product officer, discuss the rebrand of affiliate analytics tool DeepCI to PartnerMatrix Intelligence and its exciting merge with PartnerMatrix. Known as igaming’s affiliate management powerhouse, this all-in-one solution helps affiliates to track, analyse and manage their data and programmes all in one place.

22 Jul 2024 – Videos