Marketing & affiliates

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ANJL advises “clear advertising” will encourage shift to legal betting market in Brazil

Plínio Lemos Jorge, president of the National Association of Games and Lotteries (ANJL), has advised licensed operators to use clear advertising to help players distinguish regulated sites from the black market.

By Kyle Goldsmith

03 Sep 2024 – News

Sponsorship

Bet365 becomes first Uefa Champions League betting partner

20 Aug 2024 – News

Legal & compliance

PlayUp Interactive fined record AU$586,000 for advertising breaches in New South Wales

20 Aug 2024 – News

Marketing regulation

Will a new tax and junk food cover Oz gambling ad ban shortfall for broadcasters?

19 Aug 2024 – News

Marketing regulation

Australian anti-gambling group chases ad ban through shareholder activism

16 Aug 2024 – News

Affiliates

Gambling.com raises 2024 forecast after record quarter

16 Aug 2024 – News

Marketing regulation

Could Google help regulate German gambling’s black market battle?

02 Sep 2024 – News

Marketing regulation

Gambling Commission delays direct opt-in marketing update to May 2025

29 Aug 2024 – News

Online casino

How screen usage habits inform Soft2Bet’s casino design

07 May 2025

Sponsorship

Betano named new official sponsor of two major Uefa competitions

29 Aug 2024 – News

Marketing & affiliates

Australian gambling helpline urges blanket ad ban to protect vulnerable players and children

28 Aug 2024 – News

Marketing & affiliates

Australian sports streaming platform 10 Play warned by ACMA over daytime gambling ads

27 Aug 2024 – News

Payments

Inside LatAm’s payment revolution: The PayTech behind seamless gaming transactions

06 May 2025

Sponsorship

Ladbrokes becomes official betting partner of Liverpool in UK&I

23 Aug 2024 – News

Legal & compliance

Yield Sec: Black market gambling ads present on almost half of illegal Olympic Games streams

21 Aug 2024 – News

Marketing & affiliates

KSA warns Sauber F1 over Stake advertising at Dutch Grand Prix

21 Aug 2024 – News

In-depth

Marketing regulation

Industry challenges the evidence behind the Lords’ call for a gambling ad ban

Critics say the committee relied on a disputed survey, judged the industry’s own advertising limits before they had taken effect and dismissed black market fears on the strength of interviews with state monopolies.

05 Oct 2026 – In-depth

Tech & innovation

How RedCore turned in-house technology into products for the wider digital market

29 Sep 2026 – Interviews

Marketing & affiliates

Sex sells… or does it? Can Novig leverage its Sydney Sweeney controversy?

22 Sep 2026 – In-depth

Marketing & affiliates

Has pirate sports streaming become the black market’s main benefactor?

24 Aug 2026 – In-depth

Marketing & affiliates

How the UK’s gambling tax hike is hurting B2B suppliers

11 Aug 2026 – In-depth

Marketing & affiliates

Netherlands gambling ad ban will ‘hand the entire stage to illegal operators’ warn experts

28 Jul 2026 – In-depth

Marketing

How football content can drive post-World Cup player retention

24 Jul 2026 – Interviews

Data

Marketing & affiliates

DoT data: Is player churn a real problem for UK operators?

This Department of Trust (DoT) analysis uses raw transaction data to assess the stickiness of new gamblers and the overall churn rate of active players. Are operators doing enough to retain new entrants?

By iGB Freelance

10 Jun 2025 – Data

Casino & games

Affiliate Monitor: February 2022

23 Feb 2022 – Data

Marketing & affiliates

Affiliate Monitor: October 2021

18 Oct 2021 – In-depth

Marketing & affiliates

Market Monitor: omnichannel comes of age

05 Oct 2021 – In-depth

Big picture

Casino & games

Picking the right games to promote

Promoting new product launches has become increasingly complex, with marketers forced to contend with an ever-increasing range of titles and a drip-feed of new compliance controls. First Look Games’ Tom Galanis sets out the issues to consider when selecting games to put marketing dollars behind

25 Jun 2019 – Big picture

Casino & games

Cutting through the noise of game launches: Affiliate focus

24 Apr 2019 – Big picture

Casino & games

‘Ideally suppliers would have some kind of open API’

03 Oct 2018 – Big picture

Casino & games

The Starburst effect: how much do providers rely on golden oldies?

24 May 2018 – Big picture

Videos

Arnaud Mandret, manager of Kasino Vannes with slot machines in the background

Casino

‘Playful’ Money Mansion attracts new customers to Kasino Vannes

Arnaud Mandret, general manager of Kasino Vannes in France, has underlined how the “playful” appeal of slots like Money Mansion help to attract new visitors to the casino floor.

31 Jul 2025 – Videos