Marketing & affiliates

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SEO

Introducing GainChanger: Staying ahead of the competition

iGB sits down with GainChanger’s co-founder, Sean Bianco, and Tania Arshavska, publisher acquisition and retention lead, to discuss how best to stay ahead of the competition all while growing traffic for affiliates. Book your meeting today with the GainChanger team at iGBL!ve 2023

By iGB Editorial Team

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Casino & games

Picking the right games to promote

Promoting new product launches has become increasingly complex, with marketers forced to contend with an ever-increasing range of titles and a drip-feed of new compliance controls. First Look Games’ Tom Galanis sets out the issues to consider when selecting games to put marketing dollars behind

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